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Post by anamika371 on Jan 14, 2024 18:56:34 GMT 12
Star Wars already—before you even buy the product. promises that the backpack can fit your Ewok BFF, and this is recalled in the description below. In the middle of the standard specs at the end of the description, between the dimensions and weight, is a final note on carrying your Ewok BFF in this backpack: “If you put an Ewok in the bag, don’t roll the top down too tight.” What does this Ewok BFF narrative actually tell you about the product? Nothing, really. But the story is there because this product description puts the customer first. We Email Marketing List buy stuff, in general, because we think stuff will make our lives better. And we buy merch in particular because attaching a beloved brand to our identity makes us feel better about ourselves. (Yep, we’re going deep here.) If you’re , you might actually want to be Princess Leia and buy this backpack to feel like you’re her. If you’re , you might want to reclaim part of your childhood or perhaps take on the rebel persona to feel. More confident in the real battles you do face every day. Either way, you want to feel like a character in Star Wars. How to tell your customers a story Jot down some ideas: What story would ignite your buyer’s imagination? How can your product support that story? What’s your buyer’s underlying emotional or psychological need for this product? What stories could you tell that tap into or meet this need? How could that story feature your product? And then start drafting!.
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